Our Services
Papel y Pixel offers design-led services focused on brand identity and client experience. Each project is built with clear scope, defined timelines, and intentional design to help small businesses and creators feel organized, professional, and confident in how they show up. Services are project-based and designed to support clarity, consistency, and culturally informed design across key touchpoints.
Brand Identity & Design
Your brand is often the first thing people notice about your business. Brand Identity & Design focuses on creating a clear, cohesive visual foundation that helps your business look professional, intentional, and aligned across platforms.
This service is designed for small businesses and creators who want a brand identity that feels thoughtful, consistent, and easy to use.
Why It Matters
A strong brand identity helps your business feel credible and recognizable from the start. When your visual elements are clear and consistent, it becomes easier for people to trust your work, understand your message, and engage with your business. Brand Identity & Design gives you a foundation you can confidently build on as your business grows.
What’s Included
Visual Brand Identity Design
Design of a primary logo with one alternate version, a refined color palette (three primary and two accent colors), and typography pairings for headlines and body text. Brand assets are professionally created in Adobe Illustrator for long-term quality.
Mini Brand Guide (PDF)
A concise brand guide outlining logo usage, color palette, and typography system, along with basic do’s and don’ts to support consistent application.
Mini Brand Board (PDF)
A one-page visual reference featuring your logo, fonts, and color palette for quick and easy use.
Social Design Toolkit
Five branded static social templates designed for common formats (such as 1080x1080), delivered in ready-to-use PNG and PDF formats. Templates are design-only and intended for client-provided content.
How It Works
Week 1
Brand intake, onboarding, and review of goals and inspiration.
Week 2
Development of initial brand identity concepts.
Week 3
Refinement and finalization of logo, color palette, and typography.
Week 4
Draft mini brand guide for review.
Week 5
Draft social design templates for review.
Week 6
Final delivery of all approved brand assets and design files.
What You Can Expect
A complete visual brand identity created in Adobe Illustrator
A concise brand guide to support consistent use
Five ready-to-use social design templates
A one-page brand board for quick reference
Revision Policy
One consolidated round of revisions is included for each stage of the project. Feedback must be submitted within three business days. Additional revisions are available at an hourly rate.
Scope Note
This service is focused on brand identity design. Brand refreshes or expansions beyond the outlined deliverables may be quoted separately if needed.
Onboarding Flow Build
Your clients’ first impression matters. The Onboarding Flow Build creates a polished, professional onboarding experience from welcome email to signed agreement. Each touchpoint is designed to feel consistent, trustworthy, and organized, helping your business look client-ready from the start.
Why It Matters
The way clients experience your business sets the tone for the entire relationship. A clear, intentional onboarding process builds trust early, reduces confusion, and helps your business feel organized and professional from day one. The Onboarding Flow Build supports both you and your clients by creating a smoother, more reliable experience behind the scenes.
What’s Included
Branded Onboarding System
Includes a welcome email template, intake form design, and scheduler setup to make client onboarding smooth and professional.
Branded Templates
Design of proposal, invoice, and contract layouts using client-provided text. These can also be adapted for engagement letters, FAQs, or other key client documents.
Resource Guide
A simple, step-by-step written guide so you can maintain and update your system moving forward.
How It Works
Week 1
Onboarding, intake form design, and confirmation of platforms and existing assets.
Week 2–3
Development of branded templates and onboarding system. Draft delivery of templates and intake form for review.
Week 4
Consolidated revisions and finalization of onboarding system and scheduler.
Week 5
Final delivery of all templates, scheduler setup, and resource guide.
What You Can Expect
Five fully branded onboarding and admin templates
A scheduler setup ready for immediate use
A clear written guide for smooth implementation
Templates can be provided in English and Spanish, based on your needs.
Revision Policy
One consolidated round of revisions is included for all deliverables and must be submitted within three business days. Additional revisions are available at an hourly rate.
Contact us
Not ready to book your discovery call just yet?
No problem. Use the form below to share a bit about your project or what you’re looking for support with. This is a simple way to start the conversation and explore how Papel y Pixel can support your business.
We look forward to connecting with you!